TL;DR: Xbox is introducing a new startup sound and animation next week, reflecting a broader rebranding effort led by CEO Asha Sharma to strengthen Xbox's identity amid shifts in console, PC, and ...

The Windows 11 handheld gaming experience is still a bit of a mess, especially on the ROG Xbox Ally X, a device Microsoft positions as a portable Xbox — even though that really isn't true. For example ...

Revival, State of Decay 3, Wo Long 2, and more were featured at Xbox Games Showcase 2026 alongside major release date ...