We are all familiar with events, conferences, trade shows and exhibitions. We've been using them for centuries to market and sell our products and services. Virtual business events are the digital ...

Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle. Want ...

From cancelled conferences to disrupted supply chains, not a corner of the global economy is immune to the spread of COVID-19. Read now Alex Shapiro is a public relations maven with decades in the ...

When we say custom, we mean custom. The unique features available for your Virtual Event are nearly endless, but let’s start with the basics. Each custom virtual event is hosted on a powerful virtual ...

Jon Reed, the co-founder of diginomica has been building enterprise communities since 1995. diginomica was launched in 2013 and it is designed to serve the interests of enterprise leaders in the ...

Events have been an integral part of the B2B marketing toolkit for generating qualified leads. And today, many of those events are offered in all-virtual or hybrid formats. Embracing technology to ...

The coronavirus pandemic has had a significant impact on the music industry, as artists who relied on live performances and concerts suddenly had the rug pulled out beneath them, impacting their ...

LinkedIn, now with more than 800 million people listing their professional profiles to build out their careers, is taking its next steps to get them to spend more time on the platform. The company is ...

Procter & Gamble created a virtual LifeLab experience for CES where attendees created avatars and walked through to learn more about P&G's products and other initiatives. With CES 2021 going entirely ...

The sudden tilt toward online events during the first half of 2020 triggered an onslaught of digital and virtual event solutions of wildly varying degrees of usefulness. What actually works? What ...

Even in the best of times, measuring the return on investment generated by events can be challenging for marketing teams. The conferences, tradeshows, and industry gatherings that provide structure to ...