Today’s WWDC keynote will be Tim Cook’s final Apple event to say, “Good morning,” so he’s just shared a special video ahead of the kickoff.

Apple CEO Tim Cook is making the rounds in Washington D.C. this week, just days after Apple announced its CEO transition plan. This fall, John Ternus will become Apple CEO with Cook remaining active ...

Ahead of the WWDC 2026 keynote at 10 a.m. Pacific Time today, Apple CEO Tim Cook has shared a short video in which country singer Lainey Wilson, actress Rhea Seehorn, DJ and producer Zedd, and other ...

The technology giant also revealed a series of new child safety features amid widespread scrutiny over "nudification" apps.

Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. This voice experience is generated by AI. Learn more. This ...

Apple CEO Tim Cook delivered an emotional farewell message during WWDC 2026, reflecting on his 15-year tenure leading the ...

In a typically long Truth Social post, President Trump called Apple CEO Tim Cook "Tim Apple" when listing the U.S. CEOs who would be accompanying him to China this week. Trump's post was first aimed ...

The Trump administration plans to invite Apple CEO Tim Cook and CEOs from other companies like Nvidia, Qualcomm, Exxon, and Boeing on a trip to China next week, reports Semafor. Trump will apparently ...

Apple Inc. (AAPL) heads into the seasonally slow period with Tim Cook set to exit the CEO position now. The tech giant is not in a particularly strong operational position, with constant failures in ...