Apple heads into WWDC with Tim Cook’s AI legacy, Siri’s future as an agentic platform, and the stock’s rich valuation all on the line.

Apple said that one major improvement for Siri is that users will be able to converse back and forth with Siri. After asking Siri about the World Cup in a demo, the user is able to pull down the tab ...

CNBC’s MacKenzie Sigalos reports from Cupertino after Tim Cook closes his final WWDC keynote as Apple CEO, with the company ...

Under Cook’s leadership, Apple became the first publicly traded company worth $1 trillion and the world’s most admired brand.

Apple used WWDC 2026 to unveil a rebuilt Siri powered by Google Gemini, expand Apple Intelligence features and mark Tim Cook’s final keynote as CEO before stepping down.

Gene Munster, Managing Partner of Deepwater Asset Management, used a CNBC segment on June 18, 2026 to tie together two ...

Apple's Tim Cook said price increases are coming to offset soaring memory costs, sparking a fresh rally in share of Mircon, ...