Visitors to Puma's 18,000 square-foot store can customize their clothes, shoes and accessories with paints, dips, dyes, patchwork, embroidery, 3D-knitting, laser printing, pinning and material ...

Forbes contributors publish independent expert analyses and insights. The flagship PUMA store on the corner of 49 th St. and 5 th Avenue in Manhattan has long been my favorite store anywhere for how ...

This move comes as part of PUMA’s brand elevation strategy to strengthen its presence globally, delivering a shopping experience that reflects the brand’s innovation, sports performance, and deep ...

Puma has opened its largest-ever European flagship store on London’s Oxford Street, prime retail real estate that also is the location for the 62,430-square-foot Ikea store that opened in May 2025 ...

Puma has created its first AI Store Concierge, a multilingual AI assistant that provides advice to Puma’s customers, the shoe brand said in a press release shared with Retail Dive on Friday. At launch ...

German sports apparel brand Puma will launch its first European flagship store in the West End of London in autumn 2025. The move is a key part of Puma's strategy to elevate the brand and solidify its ...

Puma is coming to London’s West End, in what the German sportswear brand is dubbing its “first-ever European flagship store.” Located 376-384 Oxford Street just steps away from Selfridges and the Bond ...

Puma‘s headquarters in Herzogenaurach, Germany will now have a flagship-level retail attraction after the reopening of its refurbished brand store. The German sports and lifestyle company said the new ...