Local search is no longer just about maps and directories. What began as a game of citation consistency has grown into a dynamic, intent-driven ecosystem shaped by real-time data, customer ...

Researchers introduce a group-driven initialization that fuses search history with graph modularity, boosting ...

Local search has evolved, and businesses that focus on brand experience are leading the transformation. Connection, visibility, trust, and loyalty all must be won to stand out amid the increasingly ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

How visible are your brick-and-mortar locations on local SERPs? Why do some brands only dominate Maps Packs while others surface in AI Overviews? What does “winning” in local search actually mean in ...