Local businesses need local customers. While there are many ways to capture potential customers, local search engine optimization can create an excellent source of leads. Local search engine ...
Search is changing fast. This year, we’ve seen more instances of search engine results sharing space with AI-powered features that are changing how people find information. Along with the changes to ...
New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Marketing and public relations (PR) help ensure a business can ...
Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...
Discover what visibility on Google means for small businesses as AI assistants control which options customers see and choose ...
How visible are your brick-and-mortar locations on local SERPs? Why do some brands only dominate Maps Packs while others surface in AI Overviews? What does “winning” in local search actually mean in ...