As mammals with large brains, humans experience smell as a powerful sensory experience that’s closely linked with memory. The smell of baking bread may take us back to a moment in Paris. A perfumy ...

Discover why scents are the brain's most powerful memory triggers and how a single smell can bring back moments from 20+ ...

Humans spend a great deal of time trying to smell good. We wash, deodorise and perfume our bodies daily, suggesting body odour must matter. Yet scientifically, the picture is far less straightforward.