Apple increased its share of notebook computers sold in North America during the second quarter to 10.6 percent, moving it into fourth spot and posting the largest jump among top computer makers, ...

Apple appears to be rolling out a wide-reaching branding change about how it refers to its Mac portable lineup. Up until recently, Apple officially referred to the MacBook Air and MacBook Pro as “Mac ...

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Apple Inc. has invited the press and industry analysts to an event at ...

The company has integrated its first chips for Macs across its computer lineup. And the devices sport long battery life. Shara Tibken was a managing editor at CNET News, overseeing a team covering ...

9to5Mac reports that Apple appears to have had a change of heart—or at least of style guide—when referring to its lineup of portable Macs. Years ago, the company standardized on referring to its ...

With its usual glitz, polish and technical braggadocio, Apple this week began its transition from Intel processors to in-house chips for its Mac desktop and notebook computers. Based on the high-gloss ...